Custom Coffee Catering for Brand Activations

Solarium Coffee turns your brand activation into a sensory experience your audience remembers. Ben and Halle personally run every event, serving handcrafted espresso drinks from a cart that can be fully wrapped in your brand's colors, logo, and messaging. Custom cups, a bespoke signature drink built around your brand story, and professional baristas who represent your company with warmth and expertise.

5.0 ★ (50+) on Google · Starting at $599 · Custom branding available with 2 weeks notice

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Working with Established Brands

We recently brought our cart to an activation on Newbury Street with Anthropologie for the spring launch of a Barbour line — a collaboration between two iconic brands on one of Boston’s most recognized shopping streets. We have also collaborated with FIFA for a multi-hundred sports summit hosted at MIT. It is a good example of the kind of brand environment we are built for: high design standards, specific aesthetic requirements, and guests who notice the difference between something thoughtful and something generic.

Two small cups of coffee on a counter with a menu and espresso machine behind.

What a Solarium Brand Activation Includes

  • Unlimited specialty espresso drinks from our event menu (espressos, americanos, cappuccinos, lattes, iced drinks, seasonal offerings)

  • Single-origin espresso from George Howell Coffee Company

  • House-made syrups

  • All cups and lids for hot and iced drinks

  • Whole milk and oat milk standard (almond milk available with advance notice)

  • Water supply, waste handling, full setup and breakdown

  • Ben and Halle personally at your event

  • No travel fee for most locations in Boston and MetroWest

coffee cart in morning sunlight

Build the Coffee Bar Around Your Brand

Custom cart branding ($300). We wrap our cart in your brand's visual identity: colors, logo, tagline, campaign graphics. The cart becomes your branded asset for the day. Requires 2 weeks notice.

Custom cup branding ($150). Every cup your audience holds carries your logo, event name, or campaign message. Guests carry your brand out of the activation and into the street. Requires 2 weeks notice.

Custom signature drink ($100). We develop a drink named for your brand or campaign, built around our house-made syrups and seasonal ingredients. We have created drinks for fitness brands, sports organizations, major retail brands, and advertising companies. The drink becomes part of the brand story.

Menu flexibility. Beyond espresso drinks, we offer cold brew, matcha lattes, chai lattes, and specialty drip coffee as add-ons. If your brand has a specific flavor profile or dietary angle (plant-based, wellness-focused), we can build the menu to match.

Signature drink for branded FIFA event

One Point of Contact from Brief to Breakdown

Brand activations require a vendor who communicates clearly, hits every timing mark, and represents your brand the way you need them to. You talk directly to the people running the event from day one. No account managers, no coordinator handoffs, no day-of surprises.

As an owner-operated business, you get Ben and Halle from the moment we send your quote until we pack up after a great service. When the custom cups need to arrive by a specific date, we make it happen. When the signature drink needs to match a flavor profile from your marketing deck, we tinker until the recipe is right.

A man wearing a brown apron and a tan cap pours coffee from a metallic jug into a beige paper cup.

Brand Activation Pricing

1 Barista · Starting at $599 Estimated 50 drinks/hour.

  • Best for activations with up to 100 attendees

2 Baristas · Starting at $999 Estimated 100 drinks/hour.

  • Best for high-traffic activations with 150+ attendees.

Additional hours: $200 per barista-hour beyond the base 2-hour window.

Branding add-ons:

  • Custom cup branding: $150 (2 weeks notice)

  • Custom cart branding: $300 (2 weeks notice)

  • Custom signature drink: $100

Tax and platform fees not included. Full pricing on our pricing page.

A barista standing behind a coffee counter with a Burberry-patterned front, smiling at the camera, with coffee cups stacked on top of a coffee machine and various jars and equipment on the counter.

From Brief to Event Day

1. Share your event details and brand goals. Date, location, headcount, service duration, and any branding requirements. Our quote form captures everything. Ben or Halle responds the same day.

2. Review your quote and branding plan. We confirm barista count, hours, add-ons, and any custom elements. For signature drink development, we walk through flavor direction and finalize the recipe before event day.

3. Confirm and coordinate. We hold your date with a prepaid booking. Branding assets (logos, colors, copy for cups) are due two weeks before your event.

4. We execute. We arrive early, set up the branded cart, and run service for the full duration. The people behind the cart are the same people you planned with.

Close-up of a shiny espresso machine with a portafilter attached, in a coffee shop or kitchen setting.

What Activation Partners Say

★★★★★

We hired Solarium Coffee to help celebrate our studio’s 2nd birthday weekend, and it was such a fantastic addition to the event! From start to finish, the entire process was seamless.

Noelle, Studio Owner

★★★★★

Ben and Halle were awesome to work with, super easygoing and quick to respond, which made planning a breeze. We can't wait to team up again in the future!

Marissa, Assistant Director

★★★★★

Best iced lavender latte of my life! Solarium Coffee is amazing. The sweetest husband and wife duo run this coffee cart and clearly put so much love and skill into what they do. Their seasonal drinks are all creative and delicious, but you really can’t go wrong with the classics either.

Beth, Event Guest

Brand Activation Coffee Catering FAQ

  • Two weeks before the event for custom cups and cart wraps. Signature drink development can begin as soon as you book. If you have a tight timeline, reach out anyway. We can often accommodate shorter windows.

  • High-resolution PNG, PDF or vector files (SVG) work great for cup and cart prints. We will confirm exact specs when you book the branding add-ons.

  • Yes. We have built signature drinks around citrus, floral, spice, and chocolate profiles for past activations. We work from our house-made syrup library and can develop something new if your brand calls for it.

  • One barista serves approximately 50 drinks per hour. Two baristas serve approximately 100. For high-traffic activations where crowd flow is concentrated, we recommend two baristas.

  • Yes. We offer a 12x12 ft tent for weather coverage and a generator for locations without accessible power.

  • Ben and Halle. Every time. The people you coordinate with during planning are the people behind the cart representing your brand.

Book a Branded Coffee Bar for Your Next Activation

Fill out our quote form and hear back within minutes. Or call us directly at (617) 620-0232.